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Hair salon branding

Branding

Build a brand that's  authentically you and made to grow.

Great branding goes beyond a logo. I help you clarify your message, connect with the right audience and create a strong, cohesive brand that sets you apart and builds trust.

What's included

A thoughtful brand, built on strategy.

Every brand I created is rooted in strategy and tailored to your business goals, audience and values.

Strategic foundations

We’ll define your brand purpose, values, positioning and audience so everything is built on solid foundations.

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Visual identity

Logo design, colour palette, typography and supporting graphics that create a distinctive, cohesive look.

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Brand guidelines

Clear guidance and practical assets so you can use your new identity confidently and consistently.

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Bringing it to life

Your brand applied across the touchpoints you actually need - from social and marketing materials to presentations, documents, print and digital.

Room to grow

A flexible identity designed to evolve with your business rather than box you in.

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My process

A collaborative process from idea to identity.

1

Discover

We start with a discover call to learn about your business, goals and audience.​

2

Research and strategy

I'll research your market and develop your brand strategy and positioning.

3

Design concepts

You'll receive initial concepts to explore the look and feel of your brand.

4

Refine and perfect

We refine your chosen direction to create a polished, final brand.

5

Deliver and support

You'll receive everything you need, plus guidance on how to use your brand with confidence.

Deliverables

Depending on your project, this could include:

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Brand identity

Logo suite and variations • Colour palette • Typography • Supporting graphics, assets and icons • Photography direction •

Brand style sheet or full brand guidelines

 

Digital and social

Social media templates • Email graphics and templates • Website graphics • Digital advertising assets • Campaign creative

 

Marketing and sales

Brochures and leaflets • Sales collateral • Case studies • Proposals and pitch documents • Presentation templates and full decks • Reports and business documents • Exhibition and event graphics • Signage and large-format graphics

 

Everyday brand assets

Business cards and stationery • Document templates • Branded forms • Internal templates • Merchandise and promotional items • Print-ready artwork

Need more than a brand?

I can also bring your new identity to life through a Wix website and launch marketing, creating a consistent brand experience from day one.

Brands I've helped to bring to life

Brand launch

Brighter Beginnings

A complete brand strategy, visual identity and website created to launch a new children's confidence coaching and morning mindset business.

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More coming soon!

Ready to build a brand you're proud of?

Whether you're starting from scratch or your existing brand no longer feels quite right, let's create something that reflects your business and gives you room to grow.

Ready to chat?

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© 2027 by Lilypad Designs.

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